Research
Carrying out research into the subject of road safety and young drivers is very important if you are going to understand the issues and produce an effective film.
Here are some useful sources of information:
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Connecting with young people
This report is particularly useful - and it's easy to read and understand!
It's a study carried out in 2007 to understand what young people think are the real dangers they face on the roads. It also gives lots of useful tips and hints about producing a successful road safety campaign for young people. Well worth reading.
Click here to download the report. |
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A question of speed
This report looks at the issue of speed and the role of computer games, TV programmes and films in developing a culture of speed.
Click here to download the report.
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Road Safety GB newsfeed
Road Safety GB publishes a newsfeed about road safety campaigns across the UK. The news archive contains details of lots of campaigns for young drivers. You may get some ideas about how to do it (or how not to do it!) here: www.roadsafetygb.org.uk.
RoSPA - Younger Drivers at Work
Younger Drivers at Work with support from the DfT looks at the driving that under 25s do for work purposes and gets views from employers as well as focus groups with young adult drivers. To see the research go to: www.rospa.com/roadsafety/youngdriversatwork
Road Safety Knowledge CentreThe Road Safety Knowledge Centre contains information about road safety reports, research and campaigns targeting young drivers. You will need to register to access the Knowledge Centre, but the process is quick, simple and free of charge.
www.roadsafetyknowledgecentre.org.uk |
